Aston Martin AMB 001 motorcycle at RM495k launched at EICMA

This is the AMB 001 motorcycle which just got unveiled at EICMA 2019 (the biggest yearly motorcycle show). It is made just for track racing. Only 100 units will be produced. Priced at RM495k each from the factory, it will be sold out before it is even made simply because it is limited and looks like a Star Trek mobility machine for inner planetary missions. Will one or two units arrive in Malaysia? Probably yes, as we have discreet collectors here who will want one for their collection. 

Aston Martin and Brough Superior are presenting a unique, modern, lightweight and powerful sports bike concept, boasting exclusive technical features, including a chassis configuration with a double wishbone front fork and structural carbon fibre body.

Taking their inspiration from the new series of mid-engined Aston Martin cars, the Aston Martin Design team worked on clear principles of form and function, where design and engineering had to work together, resulting in a motorcycle that is a high performance work of art.

Presented in the traditional Aston Martin Racing colours of Stirling Green and Lime Essence with Matte Black wheels, forks and brake assemblies, the AMB 001 features a sublime combination of paint and bare carbon fibre that accentuates the lines of this collectors’ item. As befits the Aston Martin and Brough Superior brands, all of the components have been specially designed using the best processes and materials, including carbon fibre, titanium and billet aluminium.

The bike boasts a strong, sculptural body form, beautifully accented by a carbon fibre fin – the design of which is derived from the side strake on Aston Martin cars – that runs along the full length of the Stirling Green tank, passing under the saddle and out onto the rear, creating a flowing form along the top of the bike.  As the fin passes under the saddle it can be seen through breaks in the Oxford Tan leather pads of the hand-stitched saddle, which combines old techniques and modern technology in one swooping area that is a perfect fit for the human form.

Aston Martin Executive Vice President and Chief Creative Officer, Marek Reichman said: “This is what we believe a cutting-edge motorcycle should be and we are very proud to see the Aston Martin wings on a motorcycle for the first time. In addition to applying the skills we have developed for cars such as the ground breaking Aston Martin Valkyrie we have also been able to bring our special expertise in the traditional craft techniques to this project. The finished product is a truly beautiful motorcycle; a design and engineering work of art.”

The motorcycle will come with a V-twin, turbo-charged engine. This AMB 001 will be hand-assembled in the Brough Superior factory in Toulouse, France, with deliveries beginning in the last quarter of 2020.

The bike will have a 997cc engine built by Brough, with exterior details that reflect the partnership that include the Aston Martin winged logo.

The wheels, forks, and brake assemblies will be in matte-black, with bare carbon fiber accents throughout. The seat will come in oxford tan, hand-stitched leather.

Established in 1919, Brough went bust in 1940, before being revived by motorcycle designer Thierry Henriette in 2013.

The benefits to the company are a boost in visibility and probably, some cash.

The benefit to Aston Martin is less clear, especially considering that the motorcycle industry has struggled to attract younger riders in recent years.

There is no expectation that the company will make significant money on the bikes, which will be sold for 108,000 euros (RM495,000) each in a strictly limited edition of 100.